Project details

Migrate: From WordPress to Shopify

Client

Absolute Jewellery ULC

Project type

Migration & Redesign

Industry

Jewelry

Year

2023

Project highlights

Product page + custom code

An individual query was created here to specify a product-specific delivery/picking time. This makes sales more transparent.

New header & footer

The display has been optimized and simplified for the user.

Better mobile display

Category pages have been adapted and provided with the respective catalogs. Users can easily view the respective catalogs online.

Interactive seller list

We implemented a new app to seamlessly integrate a feature. The view of local sellers is now in an interactive map, so a user can simply enter their zip code and find the nearest retailer. Over 250 dealers are listed.

About the project

This project involved migrating an existing WordPress website to Shopify in order to be able to handle future online sales smoothly. A key requirement was the simple display of sellers/retailers on a map to give the user a clear overview. Redirects have been implemented so as not to impair the existing SEO ranking. In addition, sample products and SEO texts were added and categories were created for the catalog, which is available online as a PDF. The goal was to create a fast-loading and user-friendly e-commerce website that meets customer expectations and is optimally positioned for the market.

The problem

01

Maintain strong SEO rankings

We had to keep the strong positions, through many new 301 redirects and improved Meta Titles & Descriptions.

02

Digitize dealer list

All available retailers are now listed and visualized via an app. By entering a zip code or town, the user can see the nearest retailers.

Solution

Super competent implementation!

Arlene

Founder @Absolute Jewellery ULC